Even though San Francisco-based Flurry hardly makes any direct revenue from its mobile app analytics, the product has become so widely used that one out of every three iOS apps and one out of every four apps for Android downloaded from Google's Android app store includes it. That data powers all of those interesting reports the company publishes on iOS, Kindle, Android and Chinese app revenue or downloads. Now the company is overhauling its analytics product by adding custom dashboards, alerts and funnel analysis. In plain English, that makes it easier for companies to follow the metrics that matter most to them, whether that's user retention after three or seven days or the number of users who complete a transaction.
Sunday, April 8, 2012
Flurry Revamps Its Free Mobile App Analytics With Custom Tracking, Alerts
Even though San Francisco-based Flurry hardly makes any direct revenue from its mobile app analytics, the product has become so widely used that one out of every three iOS apps and one out of every four apps for Android downloaded from Google's Android app store includes it. That data powers all of those interesting reports the company publishes on iOS, Kindle, Android and Chinese app revenue or downloads. Now the company is overhauling its analytics product by adding custom dashboards, alerts and funnel analysis. In plain English, that makes it easier for companies to follow the metrics that matter most to them, whether that's user retention after three or seven days or the number of users who complete a transaction.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.