As a network marketer who wants to build an online presence to grow your business, are you chasing traffic with no results, no matter what you have tried?
Buying another on line prospecting system or webinar or another ebook? about some social media attraction trick, and then adapting it to your network marketing business, with no results, did you expect this?
So far, is it any easier or more effective than simply building your business with traditional, offline, MLM marketing techniques? It doesn?t seem that the promise of online marketing matches the hype!
Results in network marketing, no matter how you market, means a strong and active down line that provides an ample income for you and your family. It also means that your down line has successfully incorporated the marketing practices that they learned from you and that they are building thriving businesses of their own.
And, there lies the difference between our business and affiliate marketing or other online businesses. Network marketing requires a different approach to building traffic because it requires building a sense of trust and confidence in ourselves as leaders that other online businesses don?t need.
Keep in mind that our business builds for the long term, that we must teach before we earn the extraordinary incomes that can be had in our business, that we only need a few to enjoy those levels of income. And, that can?t be forced, but must be nurtured one recruit at a time.
An online network marketing recruiting site does not need first page rankings on search engines. Stop and think about that for a moment, then read that sentence again. You do not need first page search engine rankings. You only need enough traffic to build your first level of down line business builders. Then, you must teach them to duplicate your work. And, so on.
Affiliate marketers and other online marketers need high rankings because they have very little, to no, opportunities for repeat business, so they must constantly churn traffic with offers on tens, even hundreds, of squeeze page sites to build contact lists. Then, they market more products to their list, and share them with others to earn their incomes, a few dollars at a time.
This pressure to drive traffic to web sites, this absolute requirement to have first page search engine rankings is what has caused an explosion of offerings of software and ?secrets? to bring in more sales, and it is not necessary with an honest, ethical network marketing business.
Yes, traffic is what will bring business builders, but you must build your site to attract the right kind of visitors. And, just as importantly, you must tell them whether they are the right kind of visitor for you!
You must describe the kind of visitor and recruit you want, and you must tell them what kind of leader that you are. That builds the credibility that compels visitors to take the next step, whatever that is for your business.
So, stop chasing traffic and start building a site that brings the kind of entrepreneur that you want to teach. Relax and find other sites that have the kind of visitor you are looking for, and learn from what they are doing.
Use the basic, and safe, SEO methods to build your site for the long term. When you get results, build on them. When you find compatible sites to yours, link to them. When your down line business builders go online, have them link to your site.
So, to stop chasing online traffic that brings no results, figure out what kind of leader you are and show yourself to the online community by using all of the basic tools at your disposal. Your site will be rewarded with visitors who have responded to your leadership and will be eager to learn from? you.
And, finally, keep in mind that a good network marketing business only needs a very small number of active business builders who are eager to have what you have!
About the Author
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Ken Duggan is dedicated to offering secure, entrepreneurial career alternatives for motivated people. Create a financially secure, abundant and healthier life for yourself and your family by building a network marketing business rapidly, using the most effective online marketing strategies available. Visit my site, now, to learn more!
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